In the world of SEO it is essential, when performing keyword research, that the correct phrases are targeted – the ones most likely to provide good return on investment.
There is no doubt that Google is the dominant force within the search market – most of us use Google in some way or another on a daily basis, so it makes sense that we need to target Google when performing effective SEO. Finding the keyword demand within Google is a key part in this process and Google have long since provided a keyword research tool, giving an ‘estimate’ of the number of searches made within a given period.
Through ongoing development the tool now provides ‘regional search’ filter which is really handy and a lot more accurate – but remember, these are only estimated results based on search trends!
Popularity: 25% [?]
